Marketing Moments: The Gecko and GEICO
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Ten years ago GEICO wasn’t nearly the household name it is today. In fact, many consumers had a hard time …
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“With a click and a flash”: Creating an advertisment for Butter Krust bread
Marlon Gardley remembers the photo shoot for Butter Krust Ad in 1963. My older brothers Bubba and Carl kidded …
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Made in America
Usually around this time of the year, I start seeing stars and dollar signs. Retailers are constantly reminding me that …
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